References
Austrian Post delivery options
Austrian Post set itself the goal of boosting its image and strengthening its perception as an innovative brand. In addition, its services were brought to the fore in order to raise awareness of the delivery options available.
The intention was to show the population that they can pick up their mail in the so-called “slipper radius” and that it was easy to do so, with no dress code, 24/7, at any time of the day or night. Even if you don’t have a mailbox in your own home, there are many new parcel stations. The core message: Austrian Post is there for you. The fastest way to get your parcel – Austrian Post’s delivery options.
1,8 Mio.
Impressions
31 %
Engagement rate
Brand-Lift
Study
130 %
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